ヤマグチ タカヒラ   Yamaguchi Takahira
  山口 高平
   所属   神奈川大学  情報学部 システム数理学科
    神奈川大学大学院  工学研究科 工学専攻(情報システム創成領域)
   職種   教授
言語種別 英語
発行・発表の年月 2007/11
形態種別 学術雑誌
査読 査読あり
標題 Information diffusion approach to cold-start problem
執筆形態 共著
掲載誌名 THE 2007 IEEE/WIC/ACM INTERNATIONAL CONFERENCE ON WEB INTELLIGENCE AND INTELLIGENT AGENT TECHNOLOGY, WORKSHOPS
掲載区分国外
出版社・発行元 IEEE COMPUTER SOC
巻・号・頁 pp.129-+
著者・共著者 Masayuki Ishikawa,Peter Geczy,Noriaki Izumi,Takeshi Morita,Takahira Yamaguchi
概要 Cold-start problem is eminent when dealing with new users and new or updated items in web environments. To approach the problem we draw motivation from the innovation diffusion theory. We thoroughly analyzed the information diffusion in the studied large scale corporate portal and discovered that innovators play the key role in the information spread. Applying these findings we introduce a novel effective solution to the cold-start problem by providing recommendations based on the browsing features of identified selected innovators. The system has been experimentally tested and evaluated.
DOI 10.1109/WI-IATW.2007.90