カシワギ ショウ   Kashiwagi Sho
  柏木 翔
   所属   神奈川大学  国際日本学部 国際文化交流学科
   職種   准教授
言語種別 日本語
発行・発表の年月 2020/01
形態種別 学術雑誌
査読 査読あり
標題 Expanding the concept of the VFR market: Excavating 'hidden VFR travellers'
執筆形態 共著
掲載誌名 Tourism Management Perspectives
掲載区分国外
出版社・発行元 Elsevier
巻・号・頁 33
担当範囲 全部分
著者・共著者 Sho Kashiwagi, Hayato Nagai, Tomoyuki Furutani
概要 Visiting friends and relatives (VFR) travellers have often been categorised based on their purpose of travel and their use of accommodations. This study focuses on the non-VFR category defined by these two factors and on the investigation of ‘hidden VFR travellers (HVFRs)’ in the non-VFR category. A total of 500 Japanese participants who met their friends or relatives in five major English-speaking destinations completed an online survey. Using the two criteria, 164 were categorised as VFRs, whereas the others were grouped into the non-VFR category. Among the non-VFR travellers, there was a group that shared similar characteristics with the VFR travellers. The result implies that there are HVFRs in the non-VFR category. To expand the current understanding and concept of VFR travellers, this study proposes an additional criterion for categorising VFR, namely, the influence of VFR hosts.